In a creative and interactive brainstorming session, we’ll work together to map out what your brand stands for. Think of your mission, vision, brand values, visual identity, and more. After the session, I’ll compile everything into a clear and practical document. Consider this document your go-to guide to keep your brand ‘on brand’ across all communications. Defining your brand strategy is an absolute must before diving into your social media and content strategy.

This strategy is part of your overall marketing strategy and will help you grow your community and keep them engaged with what your brand has to offer. Your community plays a key role in your long-term success. Based on your brand strategy and ambitions, I’ll advise you on the content pillars and formats that best fit your audience, the social media platforms most relevant to your brand, and I’ll provide you with a content calendar.

Your brand story needs to be told in different ways to connect with each specific audience. While some content can be captured with a smartphone, more complex shoots are best handled by external production teams. I have experience coordinating a wide range of productions – from promo videos to music videos and live recordings – and I offer support across pre-production (drafting creative briefs, assembling the creative team), production (main coordinator on the day of the shoot), and post-production (overall wrap-up and evaluation with all stakeholders). I have an extensive network of photographers and videographers I can bring in for your project.